Discount allowed to advertisers allowable as revenue expenditure. As regards unpaid leave and encashment, Tribunal directed the Assessing Officer to verify actual payment. (AY.2013-14)
JCIT v. T. V. Today Network Ltd. (2021) 92 ITR 53 (SN) (Delhi) (Trib.)
S. 37(1) : Business expenditure-Media business selling advertisement airtime on its Channel-Discount allowed-Allowable as revenue expenditure-Unpaid leave and encashment-Directed the Assessing Officer to verify actual payment. [S. 43B(f)]